Why use HOARD?

Do Nothing

Billions of dollars transfer hands everyday—all you need to do is put yourself in front of it at the right time. You don't know when it's moving or where it's moving from. You need hooks in the water at all times. Have you ever had a client say, "I didn't know you did that?" after they had given their money to someone else? Out of sight—out of mind—out of your bank account:

• 100 clients = 100 possible sales
• No personal contact X $15,040* = the deal going to someone else

Remember, personal contact does 2 things:

• Gets you an average of 11.8 referrals a year per client*
• Gets you, on average, $376,000 more in assets*

* OnWallStreet.com April 2006, "Shattering Illusions of Loyalty", study of 1,417 affluent clients conducted by CEG Worldwide. The study found that average additional investment by a client contacted regularly is $376,000. $376,000 X 4% commission (used for example) = $15,040.

Do-it-yourself

Would you dig a swimming pool with a shovel if you could rent a backhoe? A shovel would be cheaper—but how long would it take and how good would it be as compared to the backhoe?

Let's take a look:

• One minute for each of 200 notes written and a two minute break after every ten notes = 200 + 40. That is 240 minutes or 4 hours spent handwriting notes!
• And we're not even including staff time to collate, address, stamp, and mail
• And, just think, what would your handwriting look like on those last notes?

What would you pay someone to spend four hours writing notes so you didn't have to? Isn't spending your time recharging your batteries at home, or courting great clients with phone calls or visits, time better spent than being a robot writing cards?

Let HOARD Do It

Is it worth it? HOARD will touch your clients or prospects 21 times a year with the Royal Treatment system:

• 6 unique articles with your handwritten note (the article subjects make you look like an expert and get your clients to call you with new business, or with referrals).
• 6 handwritten postcards to let them know that you care.
• 5 Greeting cards for formal holidays and birthdays with handwritten notes inside!
• 2 emails scientifically designed for your clients to provide you with referrals quickly.
• 1 phone call to prove that you are on the ball and on their side.
• 1 'love' letter—A handwritten letter from you thanking them for being a good client. It lets them know that your business works best on referrals and that by getting referrals you'll be better able to serve them as clients.

When used as designed, this Royal Treatment system averages a little over 3 referrals per client, per year. That's 300 referrals from 100 clients!

Cost $24.90 per client each year So for 300 referrals from your best 100 clients, and untold amounts of additional investment, wouldn't that be worth $24.90 per client each year?

Or, if you want to send ala carte, see our pricing page.